The Northern Beaches has always evolved: new cafés, new homes, new energy.

The start of 2026 has shown renewed confidence in the Northern Beaches property market.

Buyer enquiry is up significantly compared to the same period in 2025, with over 3,000 enquiries received, and 34 properties sold, marking noticeable growth from this time last year.

Auction activity has remained competitive, with Upstate’s clearance rate sitting at 75%, outperforming the broader Sydney benchmark of 70%.

Meanwhile, the average sale price has increased to $1.68 million, reinforcing sustained demand for quality coastal and lifestyle homes across the Beaches.

2026 marks a new chapter for our team, not because everything has changed overnight, but because we’ve chosen to refine how we show up for this community.

The year has begun with strong momentum across the Beaches, from Manly to Palm Beach.

Behind those numbers is a  confident, engaged buyer market, competitive auctions, considered decision-making and continued demand for well positioned homes.

These results reflect strength across the Beaches.

What matters more is how we support that confidence, through people, preparation and innovation.

This issue of Beaches Covered. offers a closer look behind the scenes at what’s shaping our next phase.

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Performance That Defines the Market

65+ Staff in One Purpose-Built Office

A unified team working from a single, purpose-built headquarters, enabling collaboration, consistency and clarity across every department.

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335 Total Sales Businesses All Departments 2025

Consistently delivering strong results across retail, office and industrial property sectors.

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876 Total Leases Across Residential & Commercial

A proven track record of achieving high-quality leasing outcomes through considered negotiation and strategic marketing.

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2,205 Management Across Residential & Commercial

A depth of experience built on long-term client relationships and trusted asset management.

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104 Years in Business on the Northern Beaches

A century of local knowledge, refined through experience and applied with confidence in every campaign.

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1,350+ 5 Star Google Reviews

Client feedback that reflects professionalism, consistency and care at every stage of the property journey.

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7,600 Website Visitors Monthly

Connecting motivated buyers and tenants with quality residential and commercial opportunities across the Northern Beaches.

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$575m Total Sales 2025

A long-standing legacy of performance underpinned by trust, expertise and local market leadership.

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250,000+ People in Our Database

An engaged database built over decades, supporting stronger reach, deeper insight and better outcomes.

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Level Up '26

The People Behind the Performance

Before a property launches, before a campaign goes live, there is preparation.

Earlier this year, the team gathered at Long Reef Golf Club for Level Up ’26, a full day summit centred on growth, clarity and shared ambition.

The morning began with a 5 km coastal run as the sun rose over the Northern Beaches, a reminder that discipline and endurance sit behind high performance.

From there, the team walked the course, shared breakfast overlooking the fairways and heard from leadership and international guest speakers who challenged thinking around strategy, resilience and execution.

It was not about hype, it was about standards. Strong results begin with strong foundations.

Level Up is more than a one day event. It is a mindset, refining communication before a campaign launches, sharpening strategy before the market accelerates, and building a collaborative culture where excellence is the baseline.

As the team continues to grow across the Northern Beaches, they remain committed to creating an environment that supports ambition, wellbeing and professional development.

If you are considering your next career move, the door is always open for a conversation about opportunities at Upstate.

We Constantly Evolve

Upstate has grown to become the largest single office real estate agency on Sydney’s Northern Beaches, with more than 70 specialists across Residential Sales, Projects, Commercial, Property Management and Concierge.

With that growth comes responsibility, and the opportunity to refine how the brand presents itself. Upstate has long been recognised locally for performance, but performance alone is not enough.

This year marks the beginning of a considered brand evolution, aligned with the update of our Dee Why office and the launch of a new website.

It’s not reinvention, it’s evolution. Cleaner visuals, stronger consistency across every division, a sharper, more aspirational presence, a seamless experience across digital and physical spaces.

We want our identity to reflect the quality, clarity and care that already defines our work, while positioning us confidently for the future.

This evolution strengthens our commitment to being a digital-first, forward-thinking property network, serving homeowners, developers and investors with cohesion and confidence.

Internally, it reinforces what has always set Upstate apart: curiosity, collaboration and the drive to constantly evolve.

Our vision remains clear: to be the definition of the future of real estate.

And as we refine how we show up, one thing stays constant: we exist to help people find themselves in a better place.

Tech Forward: Built for What’s Next

Innovation isn’t always visible, but its impact is. Behind the scenes, we’re investing in smarter systems designed to create real advantages for our clients and our community.

A redesigned website that attracts more qualified buyers. Integrated marketing platforms that place your property in front of the right audience, faster. Sharper campaign tracking that allows us to adjust strategy in real time. AI-assisted tools that help us interpret buyer behaviour and pricing trends with greater precision.

What does that mean in practice? More visibility for your property, more engaged buyers, clearer insight when it matters most.

Technology doesn’t replace relationships, it enhances them. It gives our agents more time to focus on negotiation, positioning and personal service, rather than administration. It provides clients with greater transparency throughout the campaign. It ensures every decision is informed by both local knowledge and live data.

Beyond individual campaigns, this investment allows us to expand what we offer the region: more sophisticated project marketing, stronger digital exposure for commercial spaces and local businesses, better platforms for community events and networking, more housing options delivered thoughtfully across the Northern Beaches.

As the market becomes more competitive, the advantage lies with those who combine human insight with intelligent systems.

For homeowners, developers and investors, that means confidence, knowing your property isn’t just listed. It’s strategically positioned.

Recently Leased by Upstate

4/23 The Strand, Dee Why – Leased
52/17 Fisher Road, Dee Why – Leased
Shop 5/8 Oaks Avenue, Dee Why – Leased
T20/25 Narabang Way, Belrose – Leased

Recently Sold by Upstate

19 Lincoln Avenue, Collaroy – Sold
23 Serpentine Crescent, North Balgowlah – Sold
2/98 Old Pittwater Road, Brookvale – Sold
2–4 Albert Street, Narrabeen – $29M – Sold

02 9939 6788 | hello@upstate.com.au | https://upstate.com.au